Max Pechersky, co-founder of PromoRepublic. His company focuses on helping marketing freelancers get new ideas and strategies for content marketing. As PromoRepublic continues to grow, the company is stretching its boundaries to provide more products for freelancers.
Famous Five:
Favorite Book? – Intercom on Product Management
What CEO do you follow? —
Favorite online tool? — Wunderlist
Do you get 8 hours of sleep? — Almost never.
If you could let your 20 year old self know one thing, what would it be? — It’s ok if someone doesn’t like me.
Time Stamped Show Notes:
01:20 – Nathan introduces Max
02:05 – The co-founder of PromoRepublic
03:00 – He owns thirty percent of the company
03:20 – It’s a software service that helps with content marketing.
03:45 – Solving the frustrations of marketing freelancers
04:10 – The business was founded at the end of 2013
04:45 – First year total revenue – 30000 euro
05:00 – Now he has 10k in recurring revenue
05:50 – Total customers: 600
06:10 – Customer pricing is about $12 per month
07:00 -- $650000 raised
07:30 – It was a grant and a soft loan.
08:00 – Churn monthly is 8%
08:50 – They had to decide which customers to focus on
09:30 – They moved to freelance marketers
09:50 – It’s about $100 in acquisition cost
10:30 – The average person stays for about a year.
11:14 – Additional revenue streams
11:25 – Social media templates
11:40 – Like stock photos for social media posts
12:00 – Max@PromoRepublic.com
13:30 – The Famous Five
3 Key Points:
Channel your product toward a specific market.
When you start to see success, look for additional revenue streams.
Come up with an idea that solves a fundamental problem.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Toptal – Great for business people to start building their app
Wunderlist – Max’s favorite online tool
Intercom on Product Management – Max’s favorite business book
Show Notes provided by Mallard Creatives
Brian Wong, who started his company Kiip after getting laid off. As his company has grown and matured, his cofounders have moved on. But Brian is incredible grateful for his company and believes in sticking to your decisions and putting your whole heart and soul into your business. Now Kiip is on track to make $20 million this year, so he must be doing something right.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Deepak Goel, the mastermind behind his new company KarmaCircles. Deepak says the company is the next-generation LinkedIn. He believes he has found his calling in life as an entrepreneur in the social networking niche.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Massimo Chieruzzi, CEO of AdEspresso. His company, founded in 2013, is now so profitable that he says they don’t need fundraising! Massimo sees only growth for AdEspresso in the future as Facebook ads continue to evolve and improve.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Massimo Chieruzzi, CEO of AdEspresso. His company, founded in 2013, is now so profitable that he says they don’t need fundraising! Massimo sees only growth for AdEspresso in the future as Facebook ads continue to evolve and improve.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Adam Tishman, cofounder of Helix Sleep. His company gives every customer a custom-made mattress that is even more affordable then retail brands. With several options, customers can come up with hundreds of different combinations to build their perfect, individualized mattress. Learn about Helix Sleep’s goals to continue expanding and to provide the best customer experience.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Michael Hollauf, cofounder and CEO of MeisterLabs. The company works to provide resources to collaborate across digital platforms. Now they are introducing a new service, MeisterTask, which focuses on better task management and a fun user experience. Hear about how MeisterLabs has hit the ground running and is continuing to introduce new tools to help businesses and entrepreneurs succeed.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Jon Lee, CEO of ProsperWorks. Jon has jumped to many different industries, from gaming to tech to banking. As an entrepreneur with success in multiple companies, he believes in going after your business goals as soon as possible. Listen to his journey through his businesses and how he ended up with ProsperWorks.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Kevin Davis, who came up with a creative solution for tech support. After waiting weeks to get his computer back from the Geek Squad, he thought there had to be a quicker, better solution. He created Geekatoo as a platform for people to find tech experts in their own neighborhoods.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Byron Walker, owner of Survival Frog. Byron is passionate about scaling businesses that will change the world. Hear the breakdown of Survival Frog and what launched this company into huge success.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Hamza Amir, who is the CEO of Blurbiz. As a marketing guru working for household names like Disney and Coca-Cola, Hamza saw a problem in the industry with mobile videos. He kept hearing the same complaints, but no one was doing anything about it. Hamza came up with the solution when he created Blurbiz.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Danavir Sarria. After working as a freelance copywriter, Danavir wanted to stop working with clients and start working for himself. He created CopyMonk, a service that teaches people how to increase sales by producing effective copy. At only 22 years old, Danavir is making a place for himself as an expert copywriter.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Joe Hyrkin, CEO of Issuu. Joe enjoys working in the publishing industry because it is driven by passion. It is a collective space for people who are moved about something to experience that thing together. Listen as Joe talks about Issuu, which has brought the publishing industry into a modern, digital context.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Julie Fredrickson from Stowaway Cosmetics. Have you ever felt like your purse was so heavy it could take someone out with one swing? Every lip gloss, concealer, and eyeliner really adds up! Julie has a found a solution to this problem with Stowaway Cosmetics, which focuses on creating a more mobile product for women on the go. Listen as she tells us how she has transformed the beauty industry with products that actually get used.
Famous Five:
Time Stamped Show Notes:
3 Key Points:
Resources Mentioned:
Phil Alexander, founder and CEO of ConceptDrop. His company has a mission to get your projects done while you’re sleeping. You can send your project to ConceptDrop and expect to see the end result within mere hours. Listen as Phil tells us about the incredible growth of his business and what he sees for ConceptDrop in the future.
Famous Five:
Favorite Book? – The Wall Street Journal
What CEO do you follow? — Sundar Pichai
Favorite online tool? — Hubspot
Do you get 8 hours of sleep? — No.
If you could let your 20 year old self know one thing, what would it be? — You’re not going to learn everything in business school. Start selling as soon as you can.
Time Stamped Show Notes:
01:05 – Nathan introduces Phil
01:40 – ConceptDrop
02:05 – Servicing over 300 brands
02:25 – A global network of sellers
02:58 – About 30% taken from the sellers
03:25 – They set the prices
03:48 – Upselling to the buyers
04:10 – The average buyer
04:25 – Started in 2012
04:50 – First-year revenue was a couple thousand
05:10 – Funds raised
06:00 – Valuation was between $5 to $7 million
06:20 – Reasons for the valuation come down mostly to growth rate
07:15 – Investors
07:30 – 300 buyers, and under 100 sellers
08:00 – Average seller makes $500 per project, with 4 to 5 projects each month
08:55 – Seeing great growth
09:40 -- $10,000/month to much higher
10:35 – Repurchase rates
11:24 – Total revenue for 2015 was just under $300k
11:55 – Last month, 50 companies used the platform
12:45 – Small, high-quality pool of freelancers
13:10 – A lot of potential in the near future
14:20 – phil@conceptdrop.com, @philalexander1 on Twitter
16:30 -- The Famous Five
3 Key Points:
There is no perfect formula for starting a business.
High-quality service is a great way to make your business stand out.
Assess your business for its potential.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Hubspot – Phil’s favorite online tool for marketing and sales
Show Notes provided by Mallard Creatives
Yahya Mokhtarzada, co-founder of Truebill. Truebill is a free online tool designed to keep track of all of your monthly subscriptions and find ways to save you money. With so many products requiring a subscription fee, Truebill keeps your bills more organized and paid on time.
Famous Five:
Favorite Book? – Onward
What CEO do you follow? — Jeff Bezos
Favorite online tool? — Ahrefs
Do you get 8 hours of sleep? — No chance.
If you could let your 20 year old self know one thing, what would it be? — Take bigger risks.
Time Stamped Show Notes:
01:10 – Nathan introduces Yahya
1:30 – Truebill keeps track of recurring bills and subscriptions
2:00 – Free for users
2:20 – Looking at transactions and making recommendations
2:50 – Business development deals
3:20 – Launched in January 2016
03:40 – Healthy growth each month
04:00 – Up to $50k/month at the end of the year
04:20 – Saving other people money
04:45 –$1.75 million in capital
05:15 – Agreement for future equity
06:20 – User data
06:40 – Deals with businesses for advertising
07:50 – Introducing users to the products of those businesses
09:00 – Total users signed up are 50000
09:25 – Activation metrics
09:50 – Different options to explore for the future
10:30 – “the low-hanging fruit”
11:10 – blog.truebill.com
13:10 -- The Famous Five
3 Key Points:
Consider taking bigger risks when you can afford to do so.
Focus your business model on helping other people.
Start with “the low-hanging fruit” to get your business going.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Ahrefs – Yahya’s favorite online tool for assistance with SEO.
Show Notes provided by Mallard Creatives
Raj Bhaskar, CEO and cofounder of Hurdlr. Hurdlr is an online tool that helps freelancers and entrepreneurs track their income and taxes. It helps people save money by calculating deductions within seconds. Nathan and Raj will discuss the beginning of Hurdlr and where they are headed in the future.
Famous Five:
Favorite Book? – The One Thing
What CEO do you follow? — Gary Keller
Favorite online tool? — Google Drive, Freshbooks
Do you get 8 hours of sleep? — No.
If you could let your 20 year old self know one thing, what would it be? — Don’t be so serious.
Time Stamped Show Notes:
01:03 – Nathan introduces Raj
02:15 – VisualHOMES acquisition price
02:35 – Revenue model
03:10 – Using proceeds from that as an investor and for Hurdlr
03:25 – Hurdlr launched a couple years ago
03:40 – It tracks finances and taxes for freelancers
04:25 – Competitors
04:40 – “Like Mint but for business.”
05:15 – Quick process compared to competitors
05:55 – They integrate with Freshbooks
06:20 – The business model
06:30 – They are currently pre-revenue
06:45 – Monthly or annual fee
07:10 – Other mobile solutions are different
07:40 – They have no desktop product
08:00 – Mobile is fast
08:30 – Founded 2.5 years ago
08:50 – Costs started in 2014
09:10 – Capital has been over $1.5 million
09:50 – 16 fulltime employees
10:25 – Usage metrics
10:45 – Mileage tracking
11:15 – Syncing with credit card
11:30 – Tens of thousands users, with 70% active once a month
12:00 – Pricing plan
12:20 – Simple and “part of the customer experience”
12:40 – “Pricing should bring a smile to your face.”
13:00 – Referrals
13:15 – Tracking savings through deductions
13:40 – The option to continue paying a monthly fee
14:10 – hurdlr.com with real-time chat
16:15 -- The Famous Five
3 Key Points:
Come up with a pricing model that you would feel comfortable paying.
Find a niche that sets you apart.
Use new technology to come up with helpful solutions.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Google Drive and Freshbooks -- Raj’s favorite tools, besides Hurdlr
Show Notes provided by Mallard Creatives
Cory Gregory, a fourth-generation coalminer who has made it to the top in the fitness industry. Cory has now developed his personal brand on his website where people can pay $8.99 per month to get his top workout plans and his daily articles and videos on how to get into incredible shape.
Famous Five:
Favorite Book? – Rich Dad Poor Dad
What CEO do you follow? — Bill Phillips
Favorite online tool? — Quickbooks
Do you get 8 hours of sleep? — No.
If you could let your 20 year old self know one thing, what would it be? — Have a strong strategy early.
Time Stamped Show Notes:
01:03 – Nathan introduces Cory
01:30 – Most money is in selling memberships and books on his internet business
02:00 -- $8.99/month membership
02:15 – Products in 100 countries
02:30 – Cofounder of MusclePharm
02:55 – Now a public company
03:15 – “A lot of Wall Street and a lot of boardrooms just really wasn’t for me.”
03:40 – Now owns 3%
04:00 – Went public in 2010
04:30 -- $40 million raised in capital
05:35 – “I learned a ton…. It changed my life forever.”
05:50 – He left the business about 9 months ago.
06:20 – “That thing’s bleeding cash.”
06:35 – Cory was in the programming and products side
06:50 – Proper management was a downfall
07:20 – “It was a rise to the top.”
07:40 -- $160 million in revenue
08:00 – Marketing was huge
08:40 -- Creating a personal brand
09:00 – “I feel blessed.”
09:20 – First gym started for $5000
09:30 -- The Old School Gym
09:40 -- $100k in memberships
10:00 – Biggest expenses
10:40 – six-figures in profit
11:20 – Revenue is more than $100k
11:40 – MusclePharm started at 30 years old
11:55 – corygfitness.com
12:05 – five 4-week plans every month
12:30 – Articles and videos every day
13:00 – Thousands of people use his monthly plan
13:20 – The reason for his vagueness
14:10 – Total revenue was $34k in his first month for his personal brand
15:20 – “There is nobody on the planet who can say they have done what I’ve done.”
16:20 – corygfitness.com, Snapchat, YouTube, Twitter, Instagram
16:40 – Business and Biceps podcast
19:00 -- The Famous Five
3 Key Points:
Don’t be confined to the environment you were raised in.
Develop your personal brand.
Find ways to make your service stand out.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Quickbooks -- Cory’s favorite invoicing tool
Business and Biceps – Cory’s podcast
Show Notes provided by Mallard Creatives
Vincenzo Ruggiero, founder of Prospect.io. Vincenzo has a wife and two children, with one born just days ago. With the chaos of a new baby, Vincenzo has still found a way to support himself and his family and manage a new and growing business.
Famous Five:
Favorite Book? – Getting Real, Rework
What CEO do you follow? — Joel Gascoigne
Favorite online tool? — Freshbooks, Slack, Trello, Appear
Do you get 8 hours of sleep?—No
If you could let your 20 year old self know one thing, what would it be? — Be humble.
Time Stamped Show Notes:
01:15 – Nathan introduces Vincenzo
01:40 – Prospect.io is a sales software
02:00 – Recurring revenue from monthly plans
02:20 – Launched in January 2016
02:40 – June revenue was $17k
03:15 – Customer pays more the more they use it
04:10 – Average is $45/month
04:30 – How they have driven customers
04:50 – word of mouth
05:50 – Different types of customers
06:20 – Self-funded
06:45 – Team of 3
07:30 – The system in Belgium makes Vincenzo the sole founder
08:00 – Vincenzo started with other web businesses before he started Prospect.io
09:10 – His family (two kids)
09:35 – How he supports himself
09:45 – He lives off of savings and a very low salary
11:10 – The company breaks even
11:30 – Growth each month
11:50 – How they got such fast growth
13:15 – Customer churn is 6% monthly
14:25 – Customer acquisition cost is $50
15:00 – Lifetime value is $570
15:30 -- @VincenzoR on Twitter
17:35 -- The Famous Five
3 Key Points:
Plan out financially how you be able to afford to start a new business.
Don’t let your arrogance get in the way of your success.
A success work life does not have to take away from a success home life.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Slack, Trello, and Appear – Online tools that Vincenzo uses for his business
Show Notes provided by Mallard Creatives
Andrew Kemendo, founder of Pair. Andrew was in Guam as an Airforce Intelligence Officer when he came up with an augmented reality idea to try out furniture and materials without having to buy or ship anything. The Airforce needed to build new facilities, and Andrew thought his idea would save a lot of money and headache. Now his company Pair is used by several large manufacturers to help people find the right furniture for their homes.
Famous Five:
Favorite Book? – Crossing the Chasm
What CEO do you follow? — Justin Kan
Favorite online tool? — Slack
Do you get 8 hours of sleep?—Never.
If you could let your 20 year old self know one thing, what would it be? — Keep learning about paradigm shifting technologies.
Time Stamped Show Notes:
01:13 – Nathan introduces Andrew
01:40 – Pair is a tool to try out home furnishings before you buy them
02:30 – Free for consumers
02:45 – Andrew’s experience in Guam and how he came up with Pair
03:45 – They started working with architects
04:10 – Launched fulltime in 2015
05:00 – Funding over $900k
05:20 – First-year revenue was $10000/month
06:20 – Pilots in big cities
06:30 – Monthy and up-front fees
07:15 – Revenue in 2016
07:50 – 15 manufacturers and over 2000 products
08:30 – Transition for the company
09:10 – Architects to home furnishers
10:20 – Larger adjustable market
10:40 – Projection for $1.5M
11:20 -- 20000 products placed each month by app users
12:15 – CPC and CPM
12:55 – Ability to scale
13:25 – Pair on Twitter and Facebook
13:45 -- @andrewkemendo on Twitter and andrewkdot on Snapchat
15:45 -- The Famous Five
3 Key Points:
Embrace new technology to create a solution to a problem.
Don’t be afraid to change your business model to help your business grow.
Adjust your product to benefit a larger group of consumers.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Slack – The online tool Andrew uses to stay organized at Pair
Show Notes provided by Mallard Creatives
Timur Daudpota, cofounder of Blurbiz. His business allows companies to create and edit videos and post them directly to Snapchat. Listen to Timur share his journey as an entrepreneur. He started out with skateboards, and now he’s jumped to Snapchat.
Famous Five:
Favorite Book? – Zero to One
What CEO do you follow? — Elon Musk
Favorite online tool? — Sketch
Do you get 8 hours of sleep?—No
If you could let your 20 year old self know one thing, what would it be? — Read more books.
Time Stamped Show Notes:
01:10 – Nathan introduces Timur
02:00 – Blurbiz is a SaaS platform
03:00 – They found a gap in Snapchat
03:35 – Customers can link their Snapchat account and post videos through Blurbiz
04:20 – Working with publishers
04:40 – They charge $2k to $5k per month
05:00 -- $60k in revenue last month
05:15 – Too early for churn
05:45 – Customer acquisition
06:20 – They pay themselves a $60k salary
06:35 – Fundraising is $425k total
07:15 – Valuation
08:20 – Team size is 8
08:30 – Commission based
09:45 – Based out of Mountain View
10:00 – Started with a skateboarding company
10:40 – Bringing back a classic skateboard design
11:00 – LED skateboard wheels
11:30 – Received prize money for their company
12:00 – Finding a better way to sell
12:20 – They connected their product with social media and sales jumped
13:00 – Equity for Blurbiz
13:45 – Follow Blurbiz on Snapchat
14:00 – 20000 views for every post on Snapchat
16:40 -- The Famous Five
3 Key Points:
Constantly find ways to improve your business.
If you find a gap in a certain company or industry, fill it.
Once an entrepreneur, always an entrepreneur.
Resources Mentioned:
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
Sketch – Timur’s favorite online tool
Show Notes provided by Mallard Creatives