Ep 190 Matt Smith, the founder of Latergramme and Thinkific. Listen as Nathan and Matt talk about how the latter left a 10K MRR business to work on a marketing platform for Instagram.

Bio
Matt previously started 2 profitable self-funded startups. Most recently he co-founded Latergramme, a visual content marketing platform that makes visual marketing a snap. The app one to aggregate, curate, schedule and optimize visual marketing campaigns across all visual social media networks.

Time Stamped Show Notes:
01:00 – Nathan’s introduction to today’s show
01:29 – Matt joins the show.
02:30 – Thinkific is a platform that allows one to create, market, and sell online courses.
03:53 – Matt created Latergramme at a hackathon while he was also work on Thinkific.
04:20 – Latergramme allows one to create a publishing schedule for Instagram that automates marketing.
05:17 – Matt was making about 10K MRR (monthly recurring revenue) when he left Thinkific for Latergramme. His brother is still CEO.
07:00 – Matt believes his company Latergramme is well on its way to over 100K MRR by the end of 2016.
07:35 – The app was created in 2013, but wasn’t launched until May 2014. They did a beta list launch.
08:40 – Leading up to the May release, Matt built an audience of 20K through bloggers, article writers, and other online influencers.
09:30 – Matt built a VIP program as a marketing tactic and spent most of his evenings up to the release writing to potential users personally.
10:54 – Latergramme is currently free, but the business has 50K MRR soon to be 88K MRR. (1 million ARR).
11:30 – The business is focusing on expanding user-base as its priority right now.
11:56 – The government covers a huge portion of salary for the people working at Latergramme. There are grants for SAAS based businesses in Vancouver.
12:37 – Latergramme has about 40K active users.
13:25 – 5% churn.
14:16 – Latergramme does no paid acquisition. Maybe in the future.
15:31 – 25-30% month over month growth goal for 2016.
16:42 - Rocketship.vc is an investment group that’s been giving Latergramme a hand.
18:42 – As the founder of the company, Matt pays himself south of 100K.
21:25 – Find out what Nathan’s doing after selling his business Heyo at nathanlatka.com/whatsnext on February 4th.
22:08 – Famous Five

Famous 5
Favorite Book? – Thinking Fast and Slow
What CEO do you follow?— Hiton Shah
What is your favorite online tool?— Fitbit
Do you get 8 hours of sleep?— Trying to
If you could let your 20 year old self know one thing, what would it be?— You don’t need a job.

3 Key Points:
The government grants money to SAAS based businesses in the city of Vancouver.
Latergramme does no paid acquisition but nevertheless projects to grow 25-30% per month. Matt hyped up the business by writing emails to influencers in the field who would write articles about the service.
A convertible note is a short-term debt that converts into equity. Read more about it at Tech Crunch.

Resources Mentioned:
Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
@symana – Matt’s Twitter
LinkedIn – Matt’s LinkedIn
Latergramme – Matt’s business
Thinkific – Create, market, sell online courses
Thinking Fast and Slow – Matt’s favorite book
Fitbit – Online tool Matt uses
RocketshipVC – Venture capital group backing Matt
Convertible Note – What is it?

Credits
Show Notes provided by Mallard Creatives

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 189 Nathan Rothstein, the co-founder at Project Repat, a custom quilt blanket design shop. Listen as Nathan and Nathan talk about not only the latter’s business numbers but also how they’re affecting American manufacturing.

YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it!

Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: http://nathanlatka.com/startertribe

Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets!

3 Key Points:

• Without the help of a big company like Groupon it’s a mystery whether Project Repat would have nearly as much success as they do today. They were able to be featured for less cost because they were a social good company.
• The market for repurposed t-shirts as quilt already existed, but Project Repat excels because they have affordable pricing and has more ad spend. 
• Nathan uses the online tool Klaviyo to more effectively use his email list to reach new customers.

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 01:39 – Rothstein joins the show.
• 03:01 – Rothstein’s business partner was in Nairobi where Project Repat was inspired.
• 04:09 – Project Repat makes money by repurposing old t-shirts into keepsake quilt blankets. 04:38 – Depending on the size, each quilt costs from 75 to 250$.
• 05:25 – After expenses, Project Repat clears about 35-45% margin on each quilt.
• 06:05 – They’ve made about 1,000 quilts per week in 2016.
• 07:10 – Project Repat’s goal is 7.5 million in topline revenue.
• 08:22 – Project Repat was part of a social good accelerator called Better Ventures in 2012 – they’ve contributed to the revival of the textile industry in the U.S..
• 09:33 – It was difficult to get investment money for a quilt business. Rothstein and his partner had to sleep in the office at times.
• 10:21 – They ran into a big boon when they Groupon featured them without taking a percentage because they were a social good business.
• 12:02 – In 2012-2013, Project Repat acquired a lot of customers through flash sales.
• 13:17 – Project Repat spent about 750K on Facebook advertising last year.
• 14:00 – Repurposing t-shirts into quilts isn’t a new idea, but Project Repat expanded the market by making their products more affordable and visible through advertisements.
• 15:00 – Rothstein spends from 5-7$ to get a new email. Last year they got about 50K emails and 7.5K customers from their list.
• 15:32 – Project Repat uses Klaviyo to expand their email marketing list.
• 17:36 – Find out what Nathan’s doing after selling his business Heyo at nathanlatka.com/whatsnext on February 4^th.
• 18:37 – Famous Five

Famous 5

• Favorite Book? – Do the Kind Thing
• What CEO do you follow?— Howard Schultz and Hamdi Ulukaya
• What is your favorite online tool?— Klaviyo

• Do you get 8 hours of sleep?— No
• If you could let your 20 year old self know one thing, what would it be?— Be more open to different stages of life – everyone’s going through their own thing. Throughout the course of your life you’ll be doing different things. 

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• Project Repat – Nathan’s business
• Howard Schultz and Hamdi Ulukaya – CEO’s Nathan follows
• Do the Kind Thing – Nathan’s favorite book
• Klaviyo – Build your email list, Nathan’s favorite online tool.

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

EP 186 Josh Reeves CEO of Gusto

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 184 Heyo gets acquired, Nathan continues to tell-all about the selling of Heyo. In this part, he focuses on ‘due diligence’ and the business post-acquisition.

Time Stamped Show Notes:

• 00:00 – Nathan’s talks with Jim Risner, a co-CEO of Votigo.
• 01:30 – Nathan signed the LOI offered by Votigo.
• 01:53 – Jim talks about Votigo, a social marketing promotions platform.
• 03:22 – Nathan kept leverage and created a safety net by keeping Letters of Intent from other companies in case the signed deal with Votigo fell through during ‘due diligence.’
• 04:37 – Sue Zimmerman joins the show, one of Nathan’s first customers at Heyo.
• 06:41 – Nathan does The Top Podcast because he loves being out in front of people, not for the money.
• 07:38 – Joe Snider weighs in on what he thinks Nathan should do with his podcast now that Heyo is being sold.
• 08:56 – Autumn Beam of the Write Your Own Story podcast calls in.
• 10:05 – Nathan talks to Jim Risner about Heyo’s future post-acquisition – there are none to few changes planned.
• 11:09 – Nathan and Jim discuss red flags when it comes to business acquisition and due diligence.
• 12:40 – DJ Stephan, a highly accomplished entrepreneur and podcast listener calls in to advise Nathan.
• 15:03 – Nathan docu-signs the acquisition deal and sells Heyo.
• 18:29 – Get your mind in something, build it, hustle hard, ignore haters, and ride momentum to winning.
• 19:07 – What’s next for Nathan? Find out live on February 4th in his webinar.

3 Key Points:

1. While waiting on due diligence, Nathan kept leverage and created a safety net by keeping Letters of Intent from other companies in case the signed deal with Votigo fell through.
2. Entrepreneurs often have strong intuition or ‘gut feeling.’ Sometimes it’s wise to trust your instincts or to find out why you’re feeling a certain way.
3. Nathan’s signed the deal to sell Heyo! What’s next for him? Find out on his webinar launching on Feb. 4th.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• Heyo – Contests, sweepstakes, and campaign landing pages.
• Votigo – Social Marketing platform that acquired Heyo.
• Write Your Own Story – Podcast by caller Autumn Beam
• SkySlope – Caller D.J. Stephan’s business

Credits

Show Notes provided by Mallard Creatives

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe athttp://NathanLatka.com/TheTop

Ep 185 Shaan Puri, a co-founder of Blab, a media platform that lets you listen in on conversations between experts in just about any field. Listen as Nathan and Shaan talk about how the latter plans to monetize his growing business.

YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it!

Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: bit.ly/1SynoAg

Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets

Bio
Shawn Puril is the co-founder of Blab – previously he opened a sushi restaurant, bio-tech startup, and ran an idea lab in San Francisco.

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 01:21 – Sean joins the show.
• 02:53 – Blab is in beta. It’s like Skype, but it has a public forum feature that allows users to listen in on an interview or call-in.
• 03:45 – The average daily active user is watching for a little over an hour a day.
• 05:04 – People can tune into the conversation of CEO’s or other topics or people they care about.
• 06:28 – Blab covers a lot of niche audiences such as RV’s and old book collecting.
• 07:28 – Blab has a feature that allows more audience and broadcaster interaction.
• 08:22 – Anyone can use the platform – from at-home hobbyists to professionals from big name companies.
• 09:13 – Blab is privately funded – their business model is similar to that of TV, they plan to monetize with sponsors in the future.
• 10:30 – The Blab team is aiming to grow big enough so that users can make a living off of broadcasting on the site.
• 11:17 – Blab’s current goal is an increase of 7% of viewers every week.
• 12:13 – Blab’s team consists of 15 members.
• 14:31 – Famous Five

Famous 5

• Favorite Book?- Rework by Fried and Hansson
• What CEO do you follow?— Conor McGregor
• What is your favorite online tool?— Slack
• Do you get 8 hours of sleep?— No
• If you could let your 20 year old self know one thing, what would it be?— Forget the classes, forget the grades. Build about 5 really great connections that’ll last you a lifetime at University.

3 Key Points:

1. Blab is a media platform on which users can listen in on calls conducted by just about anyone (hobbyist to professional) on any variety of topics. There are also features that allow listener/broadcaster interaction.
2. Blab is privately funded – in the future once they have enough viewers, they plan on running ads to monetize traffic.
3. Blab is unlike Netflix and YouTube in that it’s a live stream and covers any variety of topics by any type of profession.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• @shaanvp – Shaan’s Twitter
• Blab – Shaan’s business
• Rework by Fried and Hansson– Shaan’s favorite business book
• Conor McGregor– CEO Shaan follows
• Slack – Shaan’s favorite online tool

Credits

Show Notes provided by Mallard Creatives

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 183 Jules Hill, the analytics manager of the startup Windsor Circle . Listen as Nathan and Jules talk about the latter’s previous experiences as the COO of Cellbreaker.

YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it!

Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: bit.ly/1SynoAg

Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets!

Bio
Jules Hill was born in England, grew up in Mexico, and went to the U.S. for college. After graduating early from Kenan-Flagler business school he dedicated two years to the venture backed startup CellBreaker as COO.

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 01:34 – Jules joins the show.
• 01:51 – CellBreaker had raised about 50K when Jules joined it full time.
• 02:38 – When he started, he got equity and pay, but it wasn’t much.
• 03:47 – He was paid 20K a year at the startup when he first started and he’d just bought a house.
• 05:02 – One of the milestones CellBreaker reached was getting accepted to the 500 startups programs in California which granted the business 100K.
• 06:19 – Jules gets paid as a reserve in the marine corp., rents out a room in his house, and does freelance jobs occasionally to make ends meet where he can.
• 07:00 – Nathan and Jules breaks down the money he’s made through each means.
• 08:31 – Jules left CellBreaker when the startup didn’t meet the milestones he thought they would. However, it was a valuable learning experience.
• 09:48 – Jules talks about the legal ramifications that slowed down CellBreaker’s progress.
• 10:55 – Jules possesses 1% equity in CellBreaker.
• 11:45 – Currently Jules works at a new startup called Windsor Circle. It helps retailers increase their customer lifetime value and customer retention.
• 12:23 – Jules is the analytics manager at the new startup.
• 13:25 – Jules is making significantly more than 20K
• 15:26 – Famous Five

Famous 5

• Favorite Book?- The Visual Display of Quantitative Information by Tufte
• What CEO do you follow?— Elon Musk
• What is your favorite online tool?— Google’s Ngram viewer
• Do you get 8 hours of sleep?— No
• If you could let your 20 year old self know one thing, what would it be?— You’re always going to be able to make it work. Don’t be afraid to take risks. Ask yourself ‘what’s the worst that could happen?’

3 Key Points:

1. Being involved in extraneous legal matters will really bog down a business.
2. It can be a dilemma deciding between going to work for a well-established business or a startup straight out of school.
3. Making ends meet can be an eclectic task because there are a variety of ways to make money here and there.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• LinkedIn – Jules’s LinkedIn
• Windsor Circle – Jules’s current business
• CellBreaker – Jules’s previous business
• The Visual Display of Quantitative Information – Jules’s favorite business book
• Elon Musk – CEO Jules follows
• Google’s Ngram viewer – Jules’s favorite online tool

Credits

Show Notes provided by Mallard Creatives

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 182 Lila Zimmerman, the founder of Fresh Fit, and Fearless, dedicated to the promotion of healthy lifestyles. Listen as Nathan and Lila talk about

Bio
Lila Zimmerman is a 19 year old college student from Boston, MA and is currently a sophomore at the University of Maryland. Her passion for health and fitness moved her to create an Instagram account to share her lifestyle. 

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 01:46 – Kristi joins the show.
• 02:13 – Kristi uses Instagram to market partner products and promote her e-book on healthy living.
• 02:46 – Kristi launched her Instagram account summer 2014. She got to a thousand followers in a year. And now she has 15K followers.
• 03:11 – Instagram pictures are popular through consistency, quality, good hashtags, and interacting/networking with other accounts.
• 03:42 – Lila talks about using Share for Share to grow her Instagram account.
• 04:54 – Traffic is directed from Lila’s Instagram bio to her website.
• 05:15 – Nathan talks about a useful bitly tip to track clicks from url’s.
• 06:31 – Writing her e-book took about 2 months and it costs 14.99$ to download. It’s sold 900$ worth of copies.
• 07:40 – Lila talks about what’s next for her as an entrepreneur – creating a new e-book.
• 09:00 – Lila would pursue her business full time if it generated 9K a month.
• 10:56 – Famous Five

Famous 5

• Favorite Book?- Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
• What CEO do you follow?— Suja Juice
• What is your favorite online tool?—IconoSquare
• Do you get 8 hours of sleep?— Yes
• If you could let your 15 year old self know one thing, what would it be?— Eventually you’ll find something you’re passionate about.

3 Key Points:

1. Popular Instagram posts possess consistency, high quality, good hashtags, and interact/network with other accounts.
2. Share for share is a good way to grow your social media account. Accounts with a similar target audience can both grow their audiences by mutually sharing a post.
3. You can track the number of clicks a bitly link has generated by adding a plus notation after the link.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• Instagram – Lila’s Instagram
• Fresh Fit Fearless – Lila’s website
• Jab, Jab, Jab, Right Hook – Lila’s favorite business book
• Suja Juice – Business Lila follows
• IconoSquare – Lila’s favorite online tool

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 181 Kristi Zulkhe, the CEO and co-founder of KnowledgeHound. Listen as Nathan and Kristi talk about how the latter’s company turns a profit curing corporate amnesia.

YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it!

Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: bit.ly/1SynoAg

Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets!

Bio

Kristi Zulkhe is an entrepreneur idea generator and global consumer insights and strategy expert with six years of proven strategic leadership and experience at Procter and Gamble and three years of being CEO at her startup KnowledgeHound. In the summer of 2011, she founded a new consumer solution to pursue her own passion for innovation and impacting lives. 

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 02:07 – Kristi joins the show.
• 02:36 – KnowledgeHound is a business dedicated to curing corporate amnesia.
• 03:09 – Many businesses forget the research they’ve done in the past. They end up wasting a lot of money and time.
• 04:17 – They’re a software service email subscription business model. They load a business’s data onto a database and apply a search engine to it.
• 05:04 – Pricing is all custom based on the enterprise level and it’s dependent on how many studies they have. Companies pay on an annual subscription basis.
• 06:03 – KnowledgeHound has been growing in double digits since they’ve started. Their key metric is number of clients, monthly recurring revenue, and adoption rate.
• 07:03 – The business is aiming for 5 million in revenue for 2016.
• 08:47 – Kristi gave up a six figure salary to work on KnowledgeHound.
• 09:31 – As an entrepreneur, Kristi’s ventures are not about the money.
• 10:56 – Kristi’s biggest investment in her business was her time. She spent 12-14 hour workdays 6 days a week.
• 12:38 – Famous Five

Famous 5

• Favorite Book?- The Hard Thing About Hard Things
• What CEO do you follow?— Michelle Hayward and Amanda Lannert
• What is your favorite online tool?— Droplr
• Do you get 8 hours of sleep?— Yes
• If you could let your 20 year old self know one thing, what would it be?— Remember that your work is all about your journey and your present impact, not necessarily the end result.

3 Key Points:

1. Many businesses have a problem recalling research they conducted in previous years. Services like KnowledgeHound seek to fix the problem by importing business data and applying a search engine.
2. For some entrepreneurs, the venture is not about the money – it’s natural drive that pushes them towards their goals.
3. For KnowledgeHound, pricing is dependent on the number of studies that need to be stored in their database.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• @zulk10 – Kristi’s Twitter
• KnowledgeHound – Kristi’s business
• LinkedIn – Kristi’s LinkedIn
• The Hard Thing About Hard Things – Kristi’s favorite business book
• Michelle Hayward and Amanda Lannert – CEO’s Kristi keeps up with. 

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Ep 180 Sheevaun Moran, the founder and creator of the Energetic Solutions, Inc ® Success Systems. Listen as Nathan and Sheevaun talk about her conference Epic Life and building a reliable list.

YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it!

Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: bit.ly/1SynoAg

Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets!

3 Key Points:

1. Often having people on your list from previous ventures will bring them back in present ventures. Sheevaun still gets responses from people on her list who know her from older projects like her podcast.
2. Audio visual equipment and services often costs a big portion of expenses when holding an event such as a conference.
3. Social media platforms are efficient customer acquisition channels.

Sheevaun is the founder and creator of the Energetic Solutions, Inc.® Success Systems. - Devoted to teaching the world’s entrepreneurs and leaders the authentic and audacious Energetic Principles with practical step-by-step ‘How-To’s’, to fulfill their legacy or dream. Sheevaun has helped over 15,000 people to achieve their dream, trained thousands to have clarity, calm and vibrant health while building their businesses. 

Time Stamped Show Notes:

• 01:00 – Nathan’s introduction to today’s show
• 01:37 – Sheevaun joins the show.
• 01:45 – Sheevaun helps people achieve their dreams by helping them to unlock their potential.
• 02:49 – In 2015, Sheevaun’s largest revenue stream was through coaching.
• 03:08 – The entry level coaching costs 997$ and is called Epic Life. It focuses on breaking through perceived limits we put on ourselves.
• 04:53 – The last Epic Life conference was in California in early December. 150 people signed up for the conference, but only 120 showed up.
• 06:02 – The expenses totaled up to about 50K for the conference (room/food) and from participation sales the conference brought in about 2-3K per member.
• 07:05 – For the last conference, Sheevaun paid 25K for the Audio Visual services.
• 08:34 – People on Sheevaun’s list come from a wide variety of sources such as her inactive podcast. (150 Episodes in 2011).
• 09:05 – Sheevaun has 50K efficient emails on her list.
• 09:58 – Sheevaun relies on Facebook ads and Twitter for advertising channels. She spent about 12-15K for the last conference.
• 10:33 – Webinars are the new things Sheevaun hopes to utilize efficiently. She has about 10 people on her team. 1.2 million dollar revenue in 2015.
• 13:21 – Famous Five

Famous 5

• Favorite Book?- Double Double and As a Man Thinketh
• What CEO do you follow?— Mark Cuban
• What is your favorite online tool?— Trello
• Do you get 8 hours of sleep?— Sometimes
• If you could let your 20 year old self know one thing, what would it be?— Think bigger and make sure you keep your health intact for the long play.

Resources Mentioned:

• Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.
• Epic Life – Entry level coaching created by Sheevaun.
• com – Sheevaun’s website
• LinkedIn – Sheevaun’s LinkedIn
• Trello – Sheevaun’s favorite online tool
• Mark Cuban – Website Sheevaun keeps up with.
• Double Double and As a Man Thinketh – Sheevaun’s favorite business books

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). 

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop

Sue Zimmerman Episode 24 Instagram

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). 

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). 

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). 

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop

Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop

The Top is FOR YOU if you are:

A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)

STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)

An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)

The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).

Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.

Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop