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SaaS Interviews with CEOs, Startups, Founders

What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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Now displaying: Page 1
Oct 17, 2016

Robert Leclerc, co-founder of Agfunder – an online investment market place for global agriculture industry. He is a Forbes contributor and has five degrees including a PhD from Yale. Listen as Rob talks about the global agriculture industry and how important Agfunder is for the investors.

Famous Five:

  • Favorite Book? – Mini MBA
  • What CEO do you follow? – N/A
  • Favorite online tool? — MailChimp
  • Do you get 8 hours of sleep?— Definitely not
  • If you could let your 20 year old self know one thing, what would it be? – N/A

 

Time Stamped Show Notes:

  • 01:44 – Nathan introduces Robert to the show
  • 02:24 – Agriculture represents about 10% of global GDP
  • 02:40 – Agfunder’s idea is to create an online investment platform that made this space mainstream
    • 02:53 – Like AngelList in agriculture
  • 03:28 – Agfunder focus is food and agriculture technology
    • 03:40 – Eventually, they will be able to offer farm lands and agri-business
  • 03:55 – Technology is needed to centralize management and scale the opportunities
  • 04:10 – Started as a pure market place
    • 04:28 – Taking the transaction fees
  • 05:00 – Revenue in the first quarter of 2016
    • 05:11 – Raising capital funds
  • 05:35 – Total revenue In 2015
  • 05:43 – They are on venture-funding
  • 06:10 – Business was founded late 2013
  • 06:20 – $0 revenue for the first year
    • 06:40 – “We just need to know that the market works for the first year”
  • 06:58 – Number of investors
    • 07:38 – Investors seek them out
  • 07:56 – Number of sellers/companies
    • 08:10 – They are series A companies
  • 08:30 – Take 5% transaction fee to make money
    • 08:48 – Nathan’s sample scenario how to get the 5%
    • 09:45 – They we’re not taking any transaction fees for the first year
  • 10:07 – “In August 2016, how many investors put money into how many companies?”
    • 10:25 – There’s a deal timeline
    • 10:50 – Average raise size
  • 11:05 – Notes and actual equity funding
    • 11:18 – The companies set the market rate term
  • 11:45 – What’s so special with Agfunder?
    • 12:10 – When they started Agfunder, it was the dark ages of food and agriculture technology
    • 12:30 – Built a very progressive business model
  • 13:18 – 17 team members based in SF
  • 13:23 – Connect with Robert through Agfunder.com
  • 15:33 - The Famous Five

 

3 Key Points:

  • It is important for customers to know things about your company – transparency is the key.
  • Agriculture is as important as food.
  • There’s always a trial period – you either make or break it.

 

Resources Mentioned:

  • Toptal – Nathan found his development team using Toptal  for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to quality of Toptal  developers.
  • Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
  • Freshbooks – The site Nathan uses to manage his invoices and accounts.
  • Leadpages  – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.
  • Agfunder.com – Robert’s business website
  • Show Notes provided by Mallard Creatives
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