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SaaS Interviews with CEOs, Startups, Founders

What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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Now displaying: Page 1
Dec 15, 2016

Wyatt Jozwowzki, co-founder and CEO of Demio, a smart, webinar platform on a simple mission. He’s passionate about creating a great customer and user experience. Listen as Wyatt shares about Demio; from its inception to a Wyatt creating a working, webinar platform that is earning a revenue from only a few days on the market. 

Famous Five:

  • Favorite Book? – The Hard Thing About Hard Things
  • What CEO do you follow? –  Jason Lemkin
  • Favorite online tool? — Clarity.fm
  • Do you get 8 hours of sleep?— seven to eight hours
  • If you could let your 20-year old self, know one thing, what would it be? – “That it was going to be 10 times harder than I thought”

 

Time Stamped Show Notes:

  • 01:42 – Nathan introduces Wyatt to the show
  • 02:08 – Demio is a web-based webinar platform built for marketing
  • 02:18 – “We wanted to create a webinar platform that is actually easy and ready to use”
  • 02:35 – Demio was just launched in November 9th of this year
  • 02:54 – Wyatt has a company called Drip Apps as well
  • 03:12 – Demio is the biggest software project that Wyatt has  ever  taken on
    • 03:15 – Wyatt has been working with Demio for 2 years now
  • 03:28 – Demio was in free beta for 3-4 months
    • 03:38 – People used Demio for their webinars for free
    • 03:48 – This was done to test Demio’s reliability and performance
    • 04:02 – Wyatt wants simplicity to be Demio’s  platform
  • 04:51 – Wyatt has invested about half of million on Demio
  • 04:48 – Demio has a team of 3 developers,  1 designer, and 1 QA manager
    • 05:40 – Some of the team members are from Upwork and other online job postings
  • 06:21 – Wyatt got his funding from Drip Apps’ revenue
  • 06:53 – Wyatt got the idea of Demio from a suggestion
  • 07:30 – First software project of Wyatt’s was a video ranking platform
  • 07:45 – Drip Apps has Drip Core which has a $47/month subscription
    • 08:09 – 470 users have signed-up
    • 08:23 – Drip Apps was launched 3 years ago
  • 08:53 – Drip Apps’ 2015 revenue
  • 09:15 – Drip Apps runs independently of Wyatt, freeing him up to work on Demio
  • 09:52 – Demio was not really planned
  • 10:20 – Nathan refers to Episode 252 and how Wyatt reminds him of Omar of Webinar Ninja
  • 10:38 – Demio already has paying customers
  • 10:46 – Demio is a SaaS business model and they currently have discounted annual pricing
  • 10:59 – On launch day, Demio’s price range was from $237 a year to $497 a year
    • 11:08 – Price range increased on November 16th
  • 12:20 – Wyatt’s strategy for Demio
  • 13:10 – Having a webinar is not that easy and is very challenging
  • 13:40 – Demio is web-based and does not require any desktop software to be installed
    • 13:42 – Wyatt is currently focused on expanding browser and mobile support
  • 14:05 – There are a number of unique customers that have signed-up
  • 14:30 – There are customers who have asked for refunds
  • 15:49 – Connect with Wyatt through Twitter
  • 17:20 – The Famous Five

 

3 Key Points:

  • There are huge challenges in the tech industry, but it’s definitely worth it to keep pressing on.
  • Streaming in real-time is one of the most difficult things to achieve in a webinar.
  • Be consistent in working out those hurdles and challenges. 

 

Resources Mentioned:

  • Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments
  • Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel
  • Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal
  • Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible.
  • Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books.
  • The Top Inbox  – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens and follow-up with email sequences
  • @WyattJawz – Wyatt’s Twitter handle
  • Upwork – Where Wyatt found his team members
  • Show Notes provided by Mallard Creatives
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