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SaaS Interviews with CEOs, Startups, Founders

What if you knew data behind the fastest growing SaaS companies today? Each morning join Nathan Latka as he spends 15 minutes interviewing SaaS founders. You'll learn how SaaS CEO's launched their startup and grew it into a business. SaaS Founders range from bootstrapped to funded, MVP to 10,000 customers, pre revenue to pre IPO.
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Now displaying: Page 1
Jun 30, 2016

Cody McLain, the founder of Support Ninja. Cody launched his first business at 15, and sold it 18 months later, having made $150k in revenue. He’s an entrepreneur with incredible drive who’s been featured in Forbes, Mashable, Entrepreneur and more. Tune in to hear how Cody sold two businesses before he was 24, why he’s set up and outsourcing company, and why this relentless entrepreneur thinks that everyone just needs to slow down.

Famous 5:

Favorite Book? – The Entrepreneur Rollercoaster
What CEO do you follow? — Ben Casnocha
Favorite online tool? — Droplr
Do you get 8 hours of sleep?—Yes
If you could let your 20 year old self know one thing, what would it be? — It’s not always about making money. Slow down and explore the connections you can make with other humans.

Time Stamped Show Notes:
00:56 – Nathan’s introduction
01:25 – Welcoming Cody to the show
01:30 – Starting your first business at FIFTEEN?
02:01 – His friend proposed starting a hosting company to pay for the new XBox
02:40 – It took several years to move from on-selling HostGator’s services to starting their own hosting company
03:17 – At 16 or 17 he merged with another partner, having made $150k in revenue
04:41 – He was in foster care when he started his first business
05:11 – Aged 19, was screwed over by a potential business partner who ended up in a litigation battle
06:00 – Lost customers because the buyer damaged the company’s reputation
07:09 – Servers were shut down and customers quit
07:55 – Cody walked away and moved to Seattle
08:29 – He started a new business, PacificHost
09:40 – Put around $30k of his $70k savings into the business before it was profitable
10:11 – PacificHost was making around $650k in annual revenue when he sold it
10:51 – Margins tend to be low in the hosting industry.
12:06 – Sold PacificHost for a little under $1 million aged 24
12:35 – Started an outsourcing business with a partner in India
13:11 – “I always wanted to be a startup...but I’m very risk-averse. So I took the opportunity to work with startups”
13:53 – Support Ninja was founded to provide outsourcing services for small startups
14:09 – 14 months in, they have over $1 million in contracts
15:23 – First-year revenue in 2015 was less than $500k
15:44 – “We didn’t even know what we were selling the first few months”
16:01 – “I would say we provide Outsourcing As A Service”
16:37 – Support Ninja uses similar metrics to SaaS and they expect a 40% net margin
18:38 – Cody’s eager to use the skills and platform of Support Ninja to launch new projects
19:05 – They currently have 10 clients
19:30 – Average annual contract size is $100k - $400k
19:40 – Team size is 5 in the USA, 100 in the Philippines
20:20 – Follow Cody on Twitter or check out his website
22:05 – The Famous Five


3 Key Points:
It’s not all about making money. Slow down. Connect with the people around you.
Know your own skills.
Always be looking ahead. Know where your current project can take you.
Resources Mentioned:
Freshbooks - The site Nathan uses to manage his invoices and accounts.
Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible.
Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+
Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books.

Show Notes provided by Mallard Creatives

 

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