Ep 123 Trisha Roy of Barn and Willow is a product manager turned entrepreneur. She is a design enthusiast and believes technology will continue solving problems! Traveled across almost all continents (except for Antarctica).
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3 Key Points:
- Quality, make sure quality is obvious to customers.
- Social media is a unparallel marketing tool
- Manage marketing resources and know exactly what you are spending on them
Episode Notes:
- 01:15 – Nathan’s introduction to today’s Show with Trisha Roy
- 01:34 – Barn and Willow
- 02:00 – Founded December 2014
- 02:14 – How do you make money?
- 02:30 – Online store
- 02:50 – Vertically integrated brand
- 03:30– Who gets the money?
- 04:00 – 85% product mark up
- 04:28– What are your costs?
- 05:04– Funding
- 05:31 – Cash flow positive
- 05:58 – Story of the name
- 06:44– Total transaction volume
- 07:06 – $20,000- $25,000 revenue per month
- 08:55 – How to grow transaction volume
- 09:19 – Customer acquisition channels
- 10:08 – About $70 to acquire one customer
- 10:50—Business deals
- 11:30—One big influencer per month
- 11:50—Offline deals
- 13:39 – The Famous Five
Resources Mentioned:
- Barn and Willow —Trisha’s new online venture that is making $20-$25k per month.
- Growth Geeks – The way Nathan hires growth hackers on a per project basis for things like info graphics, blog posts, and other growth projects without hiring full time employees.
- Poorly Made In China—By Paul Midler
Famous 5
- Favorite Book?— Poorly Made In China by Paul Midler
- What CEO do you follow?— Steve Jobs
- What is your favorite online tool?— Whats App and Google Keep
- Do you get 8 hours of sleep?—Sometimes yes, sometimes no
- If you could let your 20 year old self know one thing, what would it be?—Be open to take more risks. Never negotiate with yourself and always ask.
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The Top is FOR YOU if you are:
A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)
STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)
An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)
The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).
Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.
Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop